• Three "Whys" In A Row - Ouch!

I recently read two extremely interesting books by the business leader Ricardo Semler, who took a small company in Brazil called Semco, and turned it into a huge conglomerate, employing over 3,000 people, all while constantly questioning how things are done, and turning the workplace into an experiment for democratic decision making.

The books are:

  • Maverick!
  • The Seven Day Weekend

And I would recommend that you read them in this order, as The Seven Day Weekend does tend to build on Maverick!

In his books, Ricardo is constantly asking Why.

  • Why do we put looks on equipment storage at our factories?
  • Why do we ask employees to dress in a certain way?
  • Why do we ask employees to turn up at a certain time?
  • Why do we ask employees to drive two hours to our headquarters, instead of having lots of small offices dotted around town?

Turns out, this is a great approach, not only for business, but for our personal lives.

So, take a look at the way you live, and ask yourself Why. Then do it again, and then do it again.

You’ll find that by asking the Why question three times in a row, you will often end up with the answer:

I don’t know.

That’s the start.